Are You Creative?

IN THIS EMAIL:

➡️ WHY YOUR CREATIVITY IS LIKE A HIGH SCHOOL CRUSH…: and why we’re all so damn terrified to say “I’m creative.”

➡️ MY ACTIONABLE EASY AF CREATIVITY TODO FOR YOU: I swear…it IS homework, but it’s super fun homework.

➡️ WAYS TO WORK WITH ME: Cause, uhm, not to brag but: everyone who’s done an innovation sesh with me so far has basically sent me this emoji immediately afterwards: 🤯 

WHY IS CREATIVITY SO MUCH LIKE A DUMB HIGH SCHOOL CRUSH?

I mean, I think we can all agree: while it’s def not mandatory, It’s cool to be creative.

But so many of us have this odd, awkward, “I don’t knowwwwww” type energy around our own creativity.

It’s this bizarro combo of: a thing so many of us are legit afraid of [am I creative? I don’t think I am…] and this thing we all desperately want more of in our lives [I wish I was more creative!].

We’re scared of it…and uncomfortable around it— and yet we pine away for it.

Like a crush.

We admire the creativity of others, and yet almost always downplay our own.

It’s so friggin’ weird.

YOU ABSOLUTELY CAN BE CREATIVE WITHOUT BEING AN ARTIST…

But also, why was I always so quick to dismiss the idea that I was one?

In third grade my mom got called into school to meet with my teacher and I was convinced it was because I was in trouble. I remember being worried that after the teacher conference my parents were going take my TV away.🤣

But my teacher actually called my mom in for the meeting so she could share with her that she was blown away by my writing talent. And that she had never seen a child at my age exhibit such skill at writing.

Whoa. My mom was blown away and truthfully, I was too when my mom got home and told me. I was a good writer?? Hunh?

Ok, well gracias Mrs. Cohen at Hewlett Elementary. I guess my “art” is writing then? Kewl.

I’ve decided I’m fully over having this weird, uncomfortable relationship with creativity. I wanna be friends instead. 👯‍♀️

And I love playing in the realm of creativity and innovation so much, I now consciously and strategically try to bring it into almost everything I do.

I honestly think I’m kind of a “business and marketing artist” now.

I mean, I know that that’s not actually a thing, but I swear: it often feels to me like I’m creating art when I’m brainstorming new ideas during one of my 1:1 Innovation sessions, coming up with new offers, marketing docs, or copy for our [One] members, or even creating my own social media posts.

I’ve also realized: it’s up to me to make sure I’m bringing this creativity into my life and my business…it usually ain’t gonna happen all on it’s own.

Which is exactly why I’m sharing all of this with you today, cause…

I HAVE ONE ACTIONABLE IDEA FOR YOU TO HELP YOU EASILY BRING SOME MORE CREATIVITY INTO YOUR BIZ OR YOUR OWN LIFE…

1️⃣ NOW THAT YOU HAVE YOUR ONE CREATIVE THING IDENTIFIED, I WANT YOU TO TAKE OUT A PIECE OF PAPER(OR CREATE A NOTE ON YOUR PHONE)

Set a timer for 15 minutes. ⏰

And I want you to just brainstorm ALL of the possible things you could be doing in your biz that could incorporate this creative thing that you want more of in your biz, in your life or both.

Write down ANY idea you have…even if you think it’s “stupid” or even if you think “I’m never gonna be able to actually do this.” Just write down every single thing you could think of.

Here’s my list in the pic above.

2️⃣ CHOOSE ONE THING ON YOUR LIST:

I’d love for you to pick the thing that feels like it would be the most fun to execute and spend your time on.

Of course you can choose the thing that will make you the most money, or will be easiest to do—but I love the idea of you choosing the one that truly, madly, deeply just feels like THE most fun to your brain.

For me it’s going to be my coffee table business book. I came up with this idea a few years ago now, but bascially: I want to create a biz book that is so gorge and fab, you would leave it out on your coffee table.

But instead of showing you art or jaw dropping interiors, I’m gonna give you rock solid biz advice. I’ve never seen anyone else do this and I’m dying to make it happen.

So you choose one thing on your list [bonus points if it feels big and scary], and then put ONE HOUR on your calendar in the next week to spend time on it. Just o-n-e. Call it your “creativity hour.”

3️⃣CREATIVITY HOUR:

➡️ What you do during your hour is completely up to you, but I want you to honor your commitment to at least do it:

Some ideas:

✅ Go onto Tiktok and search for things that will help you take the next step in your project [in my case I would do: how to make a coffee table book].

✅ Do some general research online [I’m googling shit like: printing your own coffee table book to see if I can find printers as I’d like to self-publish this].

✅ Look on Instagram and TikTok to find other creators that are already talking about this thing [or doing a variation of it].

✅ Start a google doc so that you can do a brain dump of all of your ideas around this project. Think about things like: writing a one-liner for the project, breaking down all the of the steps needed to do this, whether or not you will need any additional help, putting together a budget.

✅ Go on Pinterest and make a “vibes” board for your project. Choose images of things that represent the feelings/emotions you have around this idea. HERE’S one I did for my course CEO Millionaire you.

HOLD UP, WAIT A MINUTE….PLEASE, PLEASE , PLEASE DM ME ON INSTAGRAM OR TAG ME WHEN YOU DO THIS AND LET ME KNOW HOW YOUR SPENT YOUR CREATIVITY HOUR- I WANT TO CHEER YOU ON

NOW MY INNOVATION SESSIONS HAVE A PAYMENT PLAN OFFER [READ TO THE BOTTOM] 

I am at MY BEST when I am brainstorming, problem solving and innovating with other “category of one” biz owners like you…which is why I decided to start offering custom, 1:1 “Innovation Sessions” this summer.

This is me-n-you, together on zoom for an hour and half, dreaming bigger about your biz than you’ve ever dreamed before.

In some of my recent innovation sesh’s I:

✅ Brainstormed a concept for a sober drinking coach about how to package up and position the work she was already doing in a much clearer, easily digestible way. And duh: of course I came up with a kickass name for her new program too.

✅ Created a structure/customer journey for a reading coach/educator who was switching her offers around to allow for more spaciousness in her schedule. We reworked her pricing as well, and so now she’s set up to: work way the hell less AND make way the hell more money [she will also likely be working with our agency in the next couple of months so that we can create a high-converting email welcome sequence for her].

✅ Helped an intuitive eating coach create a group program [again, based on the work she was already doing for clients], map out a marketing plan for it [including 7 sales emails], as well as create a VIP tier for the group program [with deliverables and pricing]. Because she was already doing this work with 1:1 clients, there was NO add’l work she had to do to execute this program and so she was able to start selling it THAT DAY.

I opened up my innovation sessions for May and they SOLD OUT. 

I opened up my innovation sessions for June and they SOLD OUT [well, actually that’s a lie: I have 1 more spot for June if you want to grab it]. 

I’m now booking into July. Which gives you a whole month to: get all of your questions for me sorted, think through what you REALLY want to be doing in your biz, and come up with some big goals that scare the fuck out of you so we can lock in a gameplan together.

Here’s how this Innovation Sesh thing will work:

💫 You’re gonna fill out a quickie questionnaire to give me some basics about you and your biz before we meet so that we can hit the ground running.

💫 Then you choose a day on my cal and set up your innovation sesh.

💫 Before we meet you write down a list of allllll the things you currently: have questions about in your biz, feel stuck around, have a kernel of an idea about but can’t seem to get to the next step, need a second opinion on, or have a few options for but you CAN’T make a fucking decision about….and we get through as many of them as we can in 90 minutes.

💫 During our sesh, I will share with you ALL of my real deal, unedited thoughts; give you all of my unique next level ideas and help you make some motherfucking decisions so that you can finally start moving forward in the way you know you want to in your biz.

💫 You can record our sesh together and go back and watch it as much as you need to.

💫 My goal is by the end of the zoom chat is to get you: as clear as we can on your next moves, excited about all the decisions you’ve made, and ready to tackle and implement some totally unique, next level, “category of one” ideas.

THIS IS A ONE-TIME, CRAZY COOL WAY FOR US TO WORK TOGETHER WITH A SHOCKINGLY GOOD PRICE TAG

➡️ My standard 60 minute intensives are currently priced at $997 [and all spots have been booked out every month since last August].

But I’m so darn excited about helping as many biz owners like you that I can to get innovative AF, I’m doing a special offer right now and pricing these 90 minute Innovation Sessions at $797.

ANNNNND, best of all, these babies will also come with 2 months free in our [One] Membership. So you’ll have plenty of time to implement, ask me questions and stay inspired with 2 months of juicy AF free content, an amazing community and all sorts of add’l opps for us to hang out.

Our [One] Membership is currently priced at $197 per month, so when you add up $197 × 2 and subtract it from $797, your 1:1 innovation sesh with me nets out at price SO low, I kinda don’t even wanna type it out here in black and white. But fuck it…here you go: $403 dollars.

During my lowest flash sale so far in my entire biz [last year on my birthday] I sold my intensives for $500 and booked over 30 of them. 🫣

This is cheaper than that. 😱

Trust me when I say there is legit nooooo other opportunity to work with me 1:1 brainstorming about your specific biz for an hour and a half for a lower price point.

**I got so many requests, I decided to offer a payment plan for these bad boys. So if you would prefer to purchase an Innovation Sesh with a 2-month payment plan, I got you. Click here for that option.

So yeah: you need an Innovation Sesh.

🤔 How long will this offer be avail? I genuinely don’t know.

🤔 Will I ever offer these again? No earthly clue.

🤔 How quickly will the next round of spots sell out? 🤷🏻‍♀️Not sure…

An Innovation Sesh with you-n-me is currently on my vision board.

SIGN UP HERE FOR THE PAY IN FULL OPTION

SIGN UP HERE FOR THE 2 MONTH PAYMENT PLAN OPTION

As per uzsh, just slam your finger down on that “reply” button if you wanna chat about anything I’ve shared about today [yep, it’s actually me here!].

See you next week.

Love you, mean it.